Roomvu now offers a seamless and fully automated co-branding solution for loan officers and mortgage brokers. For the first time, mortgage professionals can legally partner with real estate agents to co-brand property listings, expanding their visibility and enhancing lead generation.
This article explains how the co-branding process works, who can participate, and why it is a valuable marketing opportunity.
How It Works
In order to get this feature:
1. Get Agent Consent
All real estate agents need to do is have a free account with roomvu and opt in and provide consent to have their listings co-branded with a loan officer’s information. This ensures compliance and a mutually beneficial partnership.
2. Mortgage Broker Joins Roomvu
To participate, loan officers and mortgage brokers must have a paid Roomvu account. This unlocks exclusive marketing tools that allow for seamless cross-promotion with real estate agents.
3. Automated Co-Branded Promotions
Once an agent has opted in, Roomvu automatically co-brands the listing with the loan officer’s details. The listings are then published across social media and digital platforms, maximizing exposure for both the real estate agent and the loan officer.
Benefits of Co-Branding Listings
Increased Exposure and Lead Generation
Co-branded listings benefit from the combined reach of both the agent and the loan officer, ensuring greater visibility and more qualified leads.
Effortless Automation
Roomvu’s system handles the entire process—from creating the co-branded content to distributing it across digital platforms—eliminating the need for manual work.
Regulatory Compliance
Unlike traditional marketing methods, Roomvu’s co-branding feature is designed to meet compliance standards, allowing mortgage professionals to legally promote listings alongside real estate agents.
Stronger Industry Presence
By associating with top-performing real estate agents, loan officers can build credibility, increase brand recognition, and establish themselves as trusted mortgage experts.
Who Can Benefit from Co-Branding?
• Real estate agents looking for additional marketing support to increase listing visibility
• Loan officers and mortgage brokers who want to engage more homebuyers and position themselves as industry leaders
• Brokerages and real estate teams seeking an automated, compliant marketing solution
How to Get Started
1. Sign up for a Roomvu account if you are a loan officer or mortgage broker.
2. Go to your listings menu
3. Turn on Cobranded listings and let roomvu handle the automation, ensuring your branding appears on every co-branded listing.
Start Co-Branding Today
This exclusive feature allows loan officers and real estate agents to collaborate effortlessly, increase their marketing reach, and generate more leads. If you are a mortgage professional, sign up for Roomvu today and start co-branding with top real estate agents in your area.